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P.A. 2 / S.O. 2.1 - N. 354

DUE MARI

“DUE MARI” next generation tourism development

Project Summary

Better connected regions through the creation of new touristic routes, enhancement of local development, and promotion of local products and services: this is the main goal of “DUE MARI - next generation tourism development”. The project aims at creating a joint Virtual Reality Platform to favor sustainable tourism growth, diminish seasonality, and promote new technologies and innovative approaches and tools in tourism marketing. A joint model for cultural routes management will be developed to promote lesser-known destinations, and several actions will be carried out to improve skills in the field of cultural heritage preservation.

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Total budget 5 206 934,15 EUR
EU Contribution IPA co-financing 85%
Duration 2019 / 2022

Main Outputs

-    "DUE MARI" Virtual Interactive 360 Degree Platform
-    “DUE MARI” Joint Model on sustainable tourism in the Adriatic-Ionian Region
-    4 pilot projects for the enhancement of tourist sites and itineraries

Project Partnership
Lead Partner
Ministria e Turizmit dhe Mjedisit (AL) - Contacts: Redi Baduni – redi.baduni[at]turizmi.gov.al
Project Partners
  1. Regione Puglia – Dip. Turismo, economia della cultura e valorizzazione territoriale (IT)
  2. Regione Molise – 1° Dipartimento “Presidenza della Giunta regionale" (IT)
  3. Innovapuglia S.p.A. (IT)
  4. Ministarstvo održivog razvoja i turizma (ME)
  5. Nacionalna turistička organizacija Crne Gore (ME)
Associated Partners
  1. Ministarstvo kulture (ME)
DUE MARI